
In our last post, we discussed one of business’s current buzzwords, design thinking. This is a process of problem-solving developed in the design world which takes an approach focusing on the end-user, with an emphasis on prototyping and testing. It’s a really effective way of looking at problems and devising solutions that might have otherwise been outside of your realm of thinking. Undertaking a new process for anything in business can feel like a risky proposition. When we are dealing with real-world deadlines and the pressures of keeping clients, both internal and external, happy, it can be hard to experiment…